
Project III. Derive
Derive is a haircare brand. With one of the brand's values being evolution, this rebrand aims to capture Gen Z’s attention while remaining classic. The products are made by extracting the best parts of nature’s bounty to nourish your hair and skin. In the same way, we can extract the best parts of life to nourish our minds. The result is a brand that is both vibrant and bursting with energy, yet maintains a clean layout.